Can Virtual Big Gulps Line Your Pockets??

We’ve all seen the mega launches of super expensive products that boast about how heavy the packing box is. “You Get 32 CD’s, 22 DVD’s and 3 Big Manuals of 250 Pages Each! This package weighs a whopping 15 pounds, delivered to your door!” As marketers we suspect that bigger is better, even when it’s […]


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